Designed in LA,

worn everywhere

We may hang our hats in sunny California, but we're on a global mission to deliver incredible eyewear that empowers people to explore more, worry less, and live always in the moment.

Designed in LA,

worn everywhere

We may hang our hats in sunny California, but we're on a global mission to deliver incredible eyewear that empowers people to explore more, worry less, and live always in the moment.



Shaking up

the industry

The eyewear business is dominated by a single massive company, and they have little incentive to move beyond the bulky and breakable frame construction of yesteryear. We've assembled a team of designers, engineers, and eyewear veterans to wipe the drawing board clean and create frames that the 21st century deserves.

Shaking up

the industry

The eyewear business is dominated by a single massive company, and they have little incentive to move beyond the bulky and breakable frame construction of yesteryear. We've assembled a team of designers, engineers, and eyewear veterans to wipe the drawing board clean and create frames that the 21st century deserves.



Always

#ROAVing

We're driven by the never-ending search for awesome new experiences. Help us spread this message by tagging #ROAVing on Instagram and sharing your stories and images of adventure.

Always

#ROAVing

We're driven by the never-ending search for awesome new experiences. Help us spread this message by tagging #ROAVing on Instagram and sharing your stories and images of adventure.



Find your Look

Go with your gut. If you don't love them, returns are a breeze.

shop now

TRY AT HOME

Try at home for 7 days

Take 7 days after delivery to decide what you'd like to keep.

Pay for what you keep

We'll place a hold on your card for the full amount, but you'll only be charged for what you keep.

Easy Returns

All returned and exchanged items must be unworn and in resellable condition.

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